JOURNEY

An interactive exhibition to enhance the experience of the patients in the waiting room, made in collaboration with Vall d’Hebron Hospital. Inspired by nature’s “blue” environments and mindfulness practices, its extension is an application for quick, daily meditations.

LOGO & COLOR PALETTE

The color palette is inspired by the so-called blue environments and to balance the bold blue, the secondary colors have more pastel tones.

FAVICON

PRIMARY LOGO

MAIN COLORS

#ffffff
RGB: 255, 255, 255
CMYK: 0, 0, 0, 0

#2831f5
RGB: 40, 49, 245
CMYK: 84, 75, 0, 0

SECONDARY COLORS

#ffcfcf
RGB: 225, 207, 207
CMYK: 0, 23, 10, 0

#a4adf2
RGB: 164, 173, 242

CMYK: 33, 28, 0, 0

The illustrations and videos are made using Cinema 3D to produce the animation and edited as well as color corrected in Premiere Pro. The posters are made using the still-shots from the 3D animation and have a minimalistic approach that focuses on the main element of the brand - landscapes.

GRAPHIC ELEMENTS

APP & UI/UX

APP ICON